Twilight Photos for Your Vacation Rental Listing | NJ Real Estate Photographer

Including twilight photos in your vacation rental listing can significantly enhance its appeal and attraction to potential guests.  

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Aesthetic Appeal:

Twilight photos capture the property in a soft, ambient light.   Shooting a property during twilight can make it look more inviting and enchanting compared to daylight or nighttime shots.  AM Creative offers a twilight package option that we really feel is one of the best investments you can make as a short term rental property owner.  

Highlight Features:

Twilight photos can accentuate certain features of the property, such as outdoor lighting, landscaping, pool areas, or views, which might not be as prominent during the day or at night.

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Emotional Connection:

Twilight photos often evoke a sense of warmth and coziness, making viewers imagine themselves relaxing or enjoying the property during a serene evening, which can create a stronger emotional connection and desire to book.

Stand Out From Competition:

Including twilight photos sets your listing apart from others and can make it more memorable to potential guests browsing through numerous options.

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Visualization:

By including twilight photos, you provide guests with a more comprehensive view of the property, allowing them to visualize different times of the day and enhancing their overall understanding and appreciation of the space.

Ultimately, investing in twilight photos for your listing photos can help create a captivating narrative, enticing potential guests and increasing the likelihood of bookings. As a professional NJ Real Estate Photographer, Megan can shoot the most magical twilight photos of your vacation rental property. AM Creative is available to hire in NY, NJ, PA and surrounding areas.

Online Visibility | Long Beach Island NJ Rentals

Increasing online visibility for a beach house can be crucial for attracting potential renters.  Having a professionally styled home and adding high-quality photographs to your listing can significantly enhance your online visibility. Stand out from the other listings in an over saturated market by letting AM Creative showcase your interior, exterior, and amenities in order to attract potential renters and help increase your ROI.

Professional Home Stylist:

A professional home stylist can help stage your beach house to maximize its appeal to potential renters or buyers. We can add decor elements, and optimize the space to create an inviting atmosphere that will shine in photographs.

Focus on Key Selling Points:

A home stylist will highlight the unique features and selling points of your beach house, such as stunning ocean views, outdoor amenities, or stylish interior design elements. We will ensure that these aspects are showcased prominently in the photographs.

Use Natural Light:

We opt for natural light whenever possible when photographing your beach house. Opening curtains and blinds to let in as much light as possible, and we schedule the photo shoot during the day when the natural light is abundant. Bright, well-lit photographs will make your beach house appear more inviting and spacious.

Capture Outdoor Spaces: 

It is so important to capture the outdoor spaces of your beach house, such as the patio, deck, balcony, or garden. These areas are often major selling points for beach properties and should be showcased in the photographs.

Highlight Amenities: 

Ensure that the photographs highlight the amenities and features that make your beach house stand out, such as a private pool, hot tub, outdoor kitchen, or direct beach access. Potential renters or buyers will be drawn to these added perks.

Showcase Lifestyle and Experiences: 

AM Creative makes sure to include photographs that showcase the beach lifestyle that your property offers. We can include images of possible local activities and hot spots for your guests to enjoy. This will help potential renters envision themselves vacationing at your beach house.

By investing in professional styling and photography, you can effectively showcase the beauty and charm of your beach house, attracting more attention and interest from potential renters online.  AM Creative is available to hire for Long Beach Island rentals and is also available to hire in all NJ and NY beach towns.  

Perceived Value | PA AirBnB Photographer

Professional photos can contribute to the perceived value of your property.  Guests may be willing to pay more for a rental that appears well-maintained, stylish, and inviting.  Quality visuals can communicate the overall desirability of your property.  

Enhanced Presentation:

Professional photography can showcase your rental property in the best possible light. High-quality images captured by a professional can highlight the key features and amenities of your rental, making it more attractive to potential guests.

Increased Credibility:

Professionally styled and photographed properties tend to appear more trustworthy and reputable to potential guests. This can help build credibility and trust, leading to higher booking rates.

Highlighting Unique Selling Points:

Professional photography can effectively highlight the unique selling points of your rental property, such as stunning interior design, beautiful views, or luxurious amenities. This can help your property stand out from competitors and attract more bookings.

Setting Expectations: 

Clear and high-quality photos give guests a better idea of what to expect from their stay. When guests see professional images that accurately represent your property, they are more likely to be satisfied with their experience, leading to positive reviews and repeat bookings.

Emotional Appeal: 

Professional photos can evoke emotions in potential guests, sparking their desire to stay at your property. Styling and staging can create an inviting atmosphere that resonates with guests and makes them feel welcomed and comfortable.

Higher Perceived Value: 

When guests perceive your property as being well-maintained and aesthetically pleasing, they are often willing to pay more for their stay. Professional photography and styling can help elevate the perceived value of your rental, allowing you to charge higher rates and increase your revenue.

Investing in professional photography and styling for your short-term rental can have a significant impact on its perceived value, leading to increased bookings, higher occupancy rates, and greater profitability in the long run.  AM Creative is a NJ and PA AirBnB Photographer available to hire for properties in NY NJ and PA.  

NJ Lakehouse AirBnB Photography: Before & Afters

In the competitive market of short-term rentals, creating a memorable and inviting space is so important. Whether your property is a lakefront home, a cozy cottage or a quaint historic home, the significance of interior design, styling, and professional photography cannot be overstated. Your home does not need to be the newest house, or be equipped with the latest and greatest, in order for professional photography to help your rental shine.

At the end of this blog post, we delve into the transformative power of professional styling and photography on an older historic lakefront home in NJ. And how we can elevate smaller and older Airbnbs, turning them into sought-after gems.

First Impressions Matter:

Imagine scrolling through countless Airbnb listings. The ones that catch your eye are likely those with visually appealing images showcasing well-designed spaces. Despite the size or age of your property, a thoughtfully designed interior creates an instant connection with potential guests. It sets the tone for their stay and creates an initial positive impression that can influence their decision to book.

Maximizing Space in Small Dwellings:

Smaller spaces present unique challenges, but they also offer opportunities for creativity. We can expertly utilize every inch, employing space-saving solutions, clever storage, and multifunctional furniture to make the most of limited square footage. This not only enhances the guest experience but also highlights the functionality of the space, making it appear larger and more inviting in photographs.

Preserving the Charm of Older Homes:

Older homes possess a unique charm and character that can be preserved and accentuated through thoughtful design. We understand how to work with existing architectural elements, seamlessly blending vintage charm with modern amenities. By carefully selecting furnishings, color palettes, and decor, they can breathe new life into the space while honoring its historical authenticity.

The Art of Styling:

Styling goes beyond selecting furniture and decor; it's about curating a cohesive and visually appealing atmosphere. Aimee, our skilled stylist and interior designer, can bring personality to a space, telling a story that resonates with potential guests. Through carefully chosen accessories, textiles, and art, even the simplest of spaces can be transformed into a haven of comfort and style.

Capturing the Essence with Professional Photography:

No matter how well-designed a space is, its allure may be lost without captivating imagery. Megan, our professional photographer, has the expertise to showcase your property in the best light, using angles, lighting, and composition to highlight its unique features. High-quality photographs not only attract potential guests but also convey a sense of professionalism and attention to detail.

Please check out our before and after images of this beautiful historic NJ AirBnB in Lake Hopatcong NJ. Can you tell which was the before and which was the after?

Does this house not have character? Wow!

An inviting porch

Look how bright the living room is with a touch of neutral styling.

Even styling details in the bathroom can make a property look inviting.

Looking for more information about these services for your real estate or rental property? Hit us up here!

Competitive Edge

In a market where many property owners are vying for the attention of potential guests, professional styling and photography can significantly help short-term rental properties gain a competitive edge.  Your listing is more likely to stand out among others, increasing the chances of attracting bookings and increasing your revenue. 

1. Immediate Attraction:

   • In the short-term rental market, potential guests often make quick decisions, looking for fast and hassle-free booking experiences.  Professional photos can immediately grab their attention, showcasing the property in the best light with the highest quality images.  

2. Positive First Impressions:

• Professional visuals create positive first impressions, setting the tone for a guest's experience. When guests see well-styled and professionally photographed spaces, they are more likely to feel excited and confident in their decision to book.

3. Showcasing Unique Features:

   • Professional photography highlights the unique features and amenities of your property. Whether it's a stunning view, stylish interiors, or special amenities, showcasing these aspects can differentiate your property from others in the market.

4. Higher Booking Rates:

   • Properties with professional photos often experience higher booking rates. When guests have a clear and appealing visual representation of what they can expect, they are more likely to proceed with the booking process.

5. Social Media Marketing:

   • Professional photos are highly shareable on social media. Guests may share images of your property, contributing to word-of-mouth marketing and attracting a broader audience.  Setting up a social media account for your rental is always helpful to spread the word, and showcasing professional photos as compared to cell phone photos will elevate your account catching the eye of visitors!

6. Seasonal Imagery:

   • Showing your property in different seasons gives guests a sense of its year-round appeal.  In the fall make sure to include outside fall foliage photos nearby fall festivals and wineries.  In the winter, show the beautiful snow scene from the living room window and nearby cold weather activities.  Even mainly summer rental homes have potential for seasonal and holiday rental income. 

7. Staying Competitive:

   • In a competitive market, professional photography and styling are essential to prosper. It ensures that your property is on par with or surpasses the visual standards set by other short-term rentals.

The goal is to make the property the most attractive in a very competitive market and to help potential guests make faster decisions without extensive deliberation.  Increased attention can lead to higher occupancy rates and a larger pool of potential customers. Acquiring professional photography and styling for your short-term rental property is an investment that can yield significant returns by attracting more guests, increasing bookings, and ultimately boosting revenue.

Building Trust With High Quality Professional Photography

High-quality professional photography is an excellent tool for building trust with potential guests for your short-term rental.  Listed below are some specific tips to enhance trust using styling and photography.

1. Showcase the entire property:

   • Include a variety of photos that capture different areas of your property including bedrooms, living spaces, the kitchen, bathroom and any unique features.  Providing a comprehensive view gives guests a clear understanding of what to expect.

2. Emphasize Cleanliness:

• Ensure that the property is spotlessly clean for the photoshoot to assure potential guests of a well-maintained space.  

3. Capture Details and Amenities:

   • Zoom in on specific details and amenities that make your property stand out.  This could be a cozy reading nook, a sunset view from the hammock, unique games, luxurious bedding, or a well stocked coffee bar.  Highlighting these details can help guests visualize vacationing at your property.

4. Professional lighting:

   • Proper lighting is crucial for showcasing your property.  A professional photographer understands how to use natural and artificial light to create bright, inviting images.  A skilled photographer will be able to capture wide-angle shots that enable the guest to see the whole space.

5. Include Exterior Shots:

   • Don’t forget to include exterior shots such as a patio, deck, fire pit,  or a  unique architectural feature.   Many travelers are looking for a special outdoor space to spend leisurely time with family and friends.  Show off your property’s must book outdoor space.

6. Seasonal Imagery:

   • Showing your property in different seasons gives guests a sense of its year-round appeal.  In the fall make sure to include outside fall foliage photos nearby fall festivals and wineries.  In the winter, show the beautiful snow scene from the living room window and nearby cold weather activities.  Even mainly summer rental homes have potential for seasonal and holiday rental income. 

7. Incorporate Lifestyle Shots:

   • Consider including lifestyle shots that depict the potential experiences guests can have at your property. Include a dining area set for a meal, a glass of wine and a book on the balcony, or the bath set for a spa-like experience.   

8. Consistent Style:

   • Maintain a consistent style in your photos and decor.  A professional photographer will be able to ensure consistency with the lighting and editing of your photos. This will include color correction, cropping, and minor touch-ups to ensure a polished look.

9. Update Your Listing Regularly:

• Keep your photos up-to-date.  If you make improvements or changes to your property, update your listing with new images to reflect the current state of the rental.  If you install a pool, a hot tub, new bunk beds be sure to update your listing with these new features in the same professional photography and editing style. 

By investing in high-quality professional photography and presenting your property in the best light, you are not only attracting potential guests but also instilling confidence in them that what they see is what they’ll get.  This transparency goes a long way in building trust and maintaining repeat guests.

Highlighting Potential Experiences For Your STR Listing

Creating an appealing and accurate short-term rental listing is essential to attract potential guests. Here are some tips to showcase the potential experiences and scenes for your rental.

Create a comprehensive list of games and activities provided

• Clearly list the games, outdoor activities and unique features of your property, such as a pool, rooftop terrace, or scenic views.

• Include both indoor and outdoor options to cater to a variety of preferences.

• Highlight unique features such as a pool table, a hot tub, or a private tennis court.

• Include high-quality photos of the games and the outdoor spaces.  Writing engaging descriptions for each activity, highlighting the fun and enjoyment guests can expect.

  Emphasize Family-Friendly Options

• If your property is suitable for families, highlight games and activities that are family-friendly.

• Mention any age-appropriate toys, board games, or outdoor play equipment.

• Clearly communicate the availability of any equipment needed for specific activities.  If you provide sports equipment like bikes, kayaks, or fishing gear, make sure to incorporate this along with high quality photos of the equipment in a complimentary surrounding.

• Include a diverse range of games and activities to cater to different interests.  This could include board games, card games, outdoor sports, or even a gaming console.

  Showcase the Surroundings and outdoor spaces

• Include photos of nearby attractions, parks, or landmarks to give potential guests a sense of the neighborhood.

• Highlight proximity to popular destinations, public transportation, and local hotspots.

• Feature outdoor spaces where guests can engage in activities.

• Include photos of the garden, patio, or balcony where guests can relax or play games.

  Share Local Tips

• Provide insider tips about the area, such as the best local restaurants, hidden gems, or activities.

• Offer recommendations for day trips or nearby attractions, shopping centers, and entertainment options to enhance the overall experience.

  
  Highlight Special Events and event details

• Mention any local events or festivals, concerts, sports games taking place during rental open availability.

• Regularly research and stay updated on upcoming events in the local area.

• Include key details about each event, such as dates, times, locations, and any admission fees.

• If there are seasonal activities or attractions, highlight them in the listing.

• Clearly state the proximity of your rental property to the event venues.  Guests appreciate knowing how convenient it is to access the events from their accommodation.

  Highlight Seasonal Activities

• Depending on the time of year, emphasize seasonal activities such as sledding, skiing, or beach games.

• Provide equipment suitable for the season, like snowshoes or beach chairs.

  Set a table scene to show a brunch or possible holiday meal

• Setting a welcoming table for guests is a wonderful way to help them envision enjoying a meal in your short-term rental.

• Use tablecloths, placemats and napkins that compliment the overall style, color, and decor of your short term rental. 

• Adding centerpieces with fresh flowers, a bowl of fruit, decorative candles will all help guests imagine sitting around the table with family and friends making special memories. 

• Consider seasonal or festive options to help sell your rental for special occasions.  Keeping in mind your customer and attention to detail are all crucial in attracting guests

  By incorporating these tips into your short-term rental listing, you can effectively showcase the potential experiences and scenes that your property and its surroundings offer, attracting guests who are looking for a memorable and enjoyable stay.

Showcasing Property Features

Showcasing the best features of your short-term rental property is crucial for attracting potential guests. Here are some tips to effectively showcase your property.

Highlight Key Amenities

• Clearly list and highlight the key amenities your property offers, such as a fully equipped kitchen, high speed Wi-Fi, a play area for children, games to keep everyone entertained during down time or rainy weather, cozy corners, comfortable seating, fireplaces, and any other special design details that may draw travelers in.

• Showcase standout characteristics that make your property special, like a pool, hot tub, architectural details, interesting decor, or a breathtaking view.   Make sure to include these high resolution images in your listing, along with overview and detail shots.

  Comfortable Sleeping Arrangements

• Clearly outline the number and types of beds available.

• Highlight comfortable mattresses and quality bedding.  If your listing is family friendly and you have sleeping arrangements for children, make sure to include these details.

  Cleanliness and Maintenance

• Emphasize your commitment to cleanliness and maintenance standards. 

• Highlight regular cleaning services, well-maintained facilities, and any recent updates.

  Emphasize Location

• Highlight the advantages of your property’s location, such as proximity to popular attractions, shopping areas, dining options.  Providing information on local attractions, restaurants, and activities can enhance the overall guest experience and make your property more appealing.

• Making sure to include professional photos of the downtown, local ice cream shop, your favorite mini golf course will all help sell the experience of staying at your short term rental property.

  
  Regularly Update Your Listing

• Keep your listing up-to-date with current information, including improvements or changes to the property.

• Show your property in different seasons to help sell it for off peak times.  If your property is available, Include holiday scenario shoots to help guests envision celebrating the holidays at your vacation rental.

  Include High-Quality Photos

• Making the investment in professional photography to capture your property’s best angles and features in high quality images will give you an edge in an over saturated short term rental market.

• Include a variety of shots, such as exterior, bedrooms, living spaces, kitchen, outdoor living, and any unique features.

  Remember, the goal is to make your property stand out in a competitive market and to provide potential guests with a clear and appealing image they can expect during their stay.  Highlighting the correct features in your short term rental listing can significantly impact its unique selling points.  Make sure to tailor your listing to the preferences and needs of your target audience.

First Impressions Matter

• A well-crafted and visually appealing listing captures the attention of potential guests. In a competitive market, first impressions are often the deciding factor in whether a guest clicks on your listing or moves on to another.

• The first impression sets the tone for what guests can expect during their stay. Enticing photos showcase the best features of your space. High-quality photos of key areas such as the bedroom, living room, kitchen, and any unique amenities you provide will help you stand out.

• A great first impression gives your property a competitive edge. It can make your listing more memorable and appealing compared to others, increasing the likelihood that guests will choose your property over similar options.

• An attractive listing encourages potential guests to make a booking. If the first impression is positive, guests are more likely to move forward with the reservation process, ultimately increasing your property's occupancy and revenue.

• Guests who have a positive first impression are more likely to leave positive reviews. Positive reviews, in turn, attract more guests and contribute to your property's overall reputation. Satisfied guests are also more likely to become repeat customers.

• The short-term rental market is often saturated with various options. A strong first impression helps your listing stand out from the crowd, making it easier for potential guests to remember and choose your property.

• A well-presented listing conveys professionalism. This professionalism extends to your interactions with guests, creating a positive host-guest relationship that can lead to smoother communication and a more enjoyable stay for your guests.

• First impressions are critical in the Airbnb and short-term rental industry because they influence a potential guest's decision to click, book, and ultimately stay at your property. A positive first impression sets the stage for a successful guest experience, leading to positive reviews, repeat business, and increased competitiveness in the market.